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Hotspot profiling for health insurance segmentation

  • Post author:Dr. Vikram Venkateswaran
  • Post published:November 20, 2012
  • Post category:Healthcare Technology
  • Post comments:0 Comments

(Image Source: MSN Bankbazaar.com) Segmentation is the basis for any marketing campaign. Traditionally is it defined as dividing the market according to certain characteristics like Geographic regions or Psychographics, but…

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Why India needs a hospital rating system…

  • Post author:Dr. Vikram Venkateswaran
  • Post published:November 16, 2012
  • Post category:Uncategorized
  • Post comments:10 Comments

  When was the last time you visited a hospital? Maybe it was to visit a relative or get some tests done. maybe you required medical attention? But during your…

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The last thing India needs is more Doctors……

  • Post author:Dr. Vikram Venkateswaran
  • Post published:October 31, 2012
  • Post category:Public Health
  • Post comments:0 Comments

(Image Source:Indianeducation.com) Most of you after reading the headline would be wondering if this is some kind of joke. After all media has been circulating the fact that India is…

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Is India ready for Universal Healthcare ?

  • Post author:Dr. Vikram Venkateswaran
  • Post published:October 24, 2012
  • Post category:Public Health
  • Post comments:2 Comments

(Source: http://kshsrc.org) Last week there was a flurry of announcements from the Union government on measures to improve the state of Healthcare in India. One among them was the first step towards a…

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An iPhone application to reduce anxiety

  • Post author:Dr. Vikram Venkateswaran
  • Post published:October 12, 2012
  • Post category:Healthcare Technology
  • Post comments:0 Comments

  (Source: www.itunes.com/appstore) Mobile applications have been used for a variety of reasons. from buying movie tickets to reading news and to listen to music. But researchers in Mayo clinic have…

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